Meet Tricia, an accomplished trademark and licensing attorney who has left an indelible mark as a two-time General Counsel for fashion companies worth billions of dollars. With over two decades of experience, including seven years at the US Patent & Trademark Office and recent tenure on the Trademark Public Advisory Committee, she has become a trusted advisor to CEOs in the fashion industry. Notably, Tricia takes immense pride in being the first black General Counsel for both of these longstanding companies, each with a history spanning over 60 years.
Tricia's impressive achievements have garnered widespread recognition. Savoy Magazine honored her as one of the Most Influential Black Lawyers in 2022, while Diversity Magazine listed her among the Top 50 Women Lawyers. Managing IP Magazine recognized her as an IP Star, and the South Florida Business Journal named her an Influential Business Woman in 2018. Throughout the past decade, Tricia has successfully concluded thousands of transactions, propelling companies to expand their licensing operations to surpass half a billion dollars. Her expertise extends to renowned brands such as NIKE swim, PGA TOUR, Callaway Golf, Jack Nicklaus, Ben Hogan, and more.
However, at her core, Tricia is an aspiring writer—a passion that has driven her to establish her own media company. Through this venture, she introduces her newsletter, The Savage Esquire™, aiming to amplify the voices of female entrepreneurs and empower them to elevate their businesses to new heights by harnessing the potential of licensing. Wondering why it's called The Savage Esquire™? The answer lies in its purpose: empowering women who, in turn, empower other women to leverage the realm of licensing and thrive in the business world.
Tricia firmly believes that licensing your brand holds the key to achieving maximum growth and success, and she is here to guide you through the process. The inaugural issue of The Savage Esquire™ will feature an enthralling interview with April Showers, the founder of Afro Unicorn, who scaled her business through licensing without relying on personal celebrity status. April has successfully secured deals with prominent retailers such as Wal-Mart, Target, and JCPenney, boasting 45 licensees across 25 categories. Notably, she even released an EP featuring acclaimed artist Anthony Hamilton. In this debut edition, Tricia will divulge the secrets to licensing success that extend beyond the teachings of law school.
To gain access to valuable content, resources, and exclusive updates on upcoming events, subscribe to The Savage Esquire™ newsletter today. Bid farewell to bootstrapping and embrace the power of licensing to unlock your brand's full potential for remarkable growth and success.
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